🚀 Smart FMCG Distribution Platform

Digitize Your FMCG Distribution Business with Tru Dataa

Manage your products, retailers, sales teams, orders, deliveries, payments, inventory, and B2B/B2C commerce from one intelligent platform.

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✔ Cloud Based ✔ Mobile Ready ✔ Real-Time Tracking ✔ Secure Platform
📦 1,250 Orders
👥 850 Retailers
🚚 320 Deliveries Today
💰 ₹12.5L Monthly Sales
📍 GPS Tracking Enabled
📊 Live Reports
Tru Dataa Dashboard
Product Overview

Complete FMCG Distribution Management Platform

Tru Dataa is an all-in-one platform designed to simplify and automate the complete FMCG distribution lifecycle. From managing products and retailers to sales teams, deliveries, payments, and online ordering — everything is managed from a single centralized platform.

  • Centralized Business Management
  • Sales Team Automation
  • Retailer & Customer Ordering
  • Delivery & Rider Management
  • Smart Reports & Analytics
  • Scalable Cloud Platform
Unlimited
Products Managed
Multi-Location
Retailer Management
Real-Time
Sales Team Tracking
Fast & Automated
Order Processing
Live Dashboard
Business Reports
Web + Mobile
Platform Access

One Platform to Manage Products, Sales Teams, Retailers, Orders, Deliveries, Payments, Inventory and B2B/B2C Commerce.

Challenges We Solve

Built to Fix Real Distribution Problems

Traditional distribution management often relies on manual processes, disconnected systems, and limited visibility. Tru Dataa centralizes every operation into one intelligent platform, helping businesses improve efficiency, reduce errors, and accelerate growth.

Business Challenges

Manual Order Collection

Sales teams must visit retailers to collect orders, making the process slow and dependent on manual efforts.

Limited Sales Team Visibility

Managers struggle to monitor attendance, field activities, and daily performance.

Retailer Dependency

Retailers cannot place orders independently and must wait for sales representatives.

Payment Tracking Complexity

Managing outstanding payments and collection records manually becomes difficult as the business grows.

Delivery Coordination

Assigning riders, tracking deliveries, and updating delivery status manually leads to delays.

Scattered Business Data

Reports, inventory, retailers, orders, and payments remain spread across different systems or spreadsheets.

How Tru Dataa Solves It

Digital Order Management

Sales representatives, retailers, and customers can place orders through a centralized digital platform.

Real-Time Team Monitoring

Track attendance, GPS location, field visits, and team performance from a single dashboard.

Self-Service Retailer Ordering

Retailers can register, receive approval, view business pricing, and place orders anytime.

Smart Payment Management

Monitor outstanding balances, payment history, invoices, and collections with complete transparency.

Integrated Delivery Workflow

Assign riders, track deliveries, monitor order status, and manage fulfillment efficiently.

Centralized Business Platform

Manage products, retailers, customers, inventory, sales, reports, and analytics from one platform.

"Tru Dataa transforms traditional FMCG distribution into a connected, automated, and scalable digital ecosystem."

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Product Ecosystem

One Platform. Multiple Powerful Solutions.

Tru Dataa connects every stage of your distribution business—from administration and field sales to retailers, customers, and delivery operations—through a fully integrated digital ecosystem.

Module 01

Admin CRM

The central control panel to manage your complete FMCG distribution business.

  • Product Management
  • Category & Brand Management
  • Retailer Management
  • Sales Team Management
  • Rider Management
  • Order Management
  • Payment & Outstanding Management
  • Reports & Analytics
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Module 02

Sales Team App

Empower your field sales team with a mobile-first order booking and tracking application.

  • Attendance
  • GPS Tracking
  • Retailer Visits
  • Order Booking
  • Payment Collection
  • Order History
  • Daily Route
  • Customer Information
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Module 03

Delivery Rider App

Simplify last-mile delivery with an intelligent rider application.

  • Assigned Orders
  • Delivery Tracking
  • Route Management
  • Order Status Updates
  • Delivery Confirmation
  • Proof of Delivery
  • Navigation Support
  • Delivery History
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Module 04

Retailer (B2B) App

Allow retailers to register, get approved, and place business orders anytime.

  • Retailer Registration
  • Business Profile
  • Admin Approval Workflow
  • Retailer Pricing
  • Self Ordering
  • Outstanding Details
  • Order History
  • Business Dashboard
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Module 05

Customer (B2C) App

Provide customers with a modern shopping experience for your products.

  • Mobile Registration
  • Product Search
  • Categories & Brands
  • Product Details
  • Shopping Cart
  • Online Ordering
  • Order Tracking
  • User Profile
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Integrated Workflow
Admin CRM
Sales Team App
Retailer App
Customer App
Rider App
Business Reports

Everything Connected. Everything Managed.

Every application works together in real time, ensuring smooth communication between your administration, sales team, retailers, customers, and delivery operations.

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Complete Features

Everything You Need to Manage Your Distribution Business

From product management and field sales to retailer ordering, delivery tracking, payment collection, and business analytics, Tru Dataa provides every tool required to manage and grow your FMCG distribution business.

Product Management

Manage your complete product catalog with ease.

  • Product Master
  • Categories
  • Brands
  • Variants
  • Pricing Management
  • Product Images
  • Product Status
  • Inventory Ready

Sales Management

Digitize your complete field sales operations.

  • Sales Team Management
  • Attendance
  • GPS Tracking
  • Retailer Visits
  • Order Booking
  • Daily Activity
  • Sales Performance
  • Route Management

Retailer Management

Build stronger retailer relationships with digital tools.

  • Retailer Registration
  • Retailer Approval
  • Store Profile
  • Business Information
  • Retailer Pricing
  • Outstanding Summary
  • Order History
  • Account Management

Order Management

Handle the complete order lifecycle from one dashboard.

  • Order Creation
  • Order Approval
  • Order Tracking
  • Order Status
  • Delivery Assignment
  • Order History
  • Order Timeline
  • Order Reports

Payment Management

Track payments and outstanding amounts efficiently.

  • Payment Collection
  • Outstanding Tracking
  • Invoice Records
  • Payment History
  • Due Summary
  • Collection Reports
  • Payment Status
  • Financial Overview

Delivery Management

Manage last-mile delivery efficiently.

  • Rider Assignment
  • Delivery Tracking
  • Delivery Status
  • Route Planning
  • Delivery History
  • Proof of Delivery
  • Rider Performance
  • Delivery Reports

Business Analytics

Make better decisions with real-time insights.

  • Sales Dashboard
  • Retailer Reports
  • Product Reports
  • Area-wise Reports
  • Team Performance
  • Collection Reports
  • Delivery Reports
  • Business Analytics

Customer Experience

Deliver a smooth shopping experience.

  • Product Search
  • Category Browsing
  • Brand Browsing
  • Product Details
  • Shopping Cart
  • Order Placement
  • Order History
  • Profile Management
Cloud Based
Mobile Ready
Secure Platform
Role-Based Access
Real-Time Tracking
Smart Analytics
Scalable Architecture
Easy to Use

Powerful Features Designed for Growing Businesses

Whether you manage hundreds of retailers or thousands of daily orders, Tru Dataa scales with your business and keeps every operation connected.

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Why Tru Dataa

Why Businesses Choose Tru Dataa

Built specifically for FMCG manufacturers, distributors, wholesalers, and retail businesses, Tru Dataa combines automation, mobility, analytics, and distribution management into one powerful platform.

All-in-One Platform

Manage products, sales teams, retailers, customers, deliveries, payments, and reports from a single centralized platform.

Role-Based Access

Provide dedicated access for Admins, Sales Teams, Retailers, Customers, and Delivery Riders with role-specific functionality.

Real-Time Business Visibility

Track orders, payments, deliveries, retailer performance, and sales activities through live dashboards and reports.

B2B + B2C Commerce

Support both retailer ordering and direct customer purchasing using a single integrated platform.

Scalable Architecture

Designed to support growing businesses with multiple branches, distributors, sales teams, and thousands of daily transactions.

Cloud-Based Platform

Access your business securely from anywhere using web and mobile applications with centralized data management.

Faster Operations

Reduce manual work, automate business processes, improve productivity, and accelerate order fulfillment.

Future Ready

Built with a modular architecture that allows future expansion such as loyalty programs, AI analytics, and advanced business automation.

Comparison

Traditional Process vs Tru Dataa

Business Capability
Traditional Process
With Tru Dataa
Order Collection
Manual & Time-Consuming
Digital & Automated
Retailer Ordering
Depends on Sales Rep
Self-Service Anytime
Customer Ordering
No Direct Channel
B2C Mobile App
Sales Team Tracking
No Real-Time Visibility
GPS & Live Dashboard
Payment Management
Spreadsheets & Manual
Automated & Transparent
Delivery Tracking
Phone Calls & Guesswork
Real-Time Rider Tracking
Business Reports
Delayed & Incomplete
Live Analytics Dashboard
Data Centralization
Scattered Across Systems
Single Source of Truth
Business Automation
Mostly Manual
End-to-End Automated

Built for Modern FMCG Distribution Businesses

Whether you are managing hundreds of retailers or expanding across multiple cities, Tru Dataa provides the flexibility, automation, and visibility required to grow your business confidently.

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500+Businesses
99.9%Uptime
3xFaster Ops
24/7Support
How It Works

How Tru Dataa Works

Tru Dataa seamlessly connects your administration, sales teams, retailers, customers, warehouse, and delivery operations into one intelligent ecosystem—ensuring faster order processing, better visibility, and complete business control.

01

Business Setup

Configure your products, brands, categories, sales teams, service areas, and retailer database from the Admin CRM.

02

Retailer & Customer Registration

Customers register instantly using OTP. Retailers submit their business profile for verification and approval.

03

Retailer Verification

Admin reviews retailer information, verifies business details, and activates the account with business pricing.

04

Product Discovery

Customers and retailers browse products by category, brand, or search with pricing based on their account type.

05

Order Placement

Customers and approved retailers place orders directly through the mobile application with a simple checkout.

06

Order Processing

Orders are automatically received in the Admin CRM where they are reviewed and prepared for dispatch.

07

Delivery Management

Orders are assigned to delivery riders who manage dispatch, delivery status, and order completion.

08

Reports & Business Insights

Real-time dashboards provide complete visibility into sales, payments, retailer performance, and business growth.

Real-Time Integration
Admin CRM
Sales Team App
Retailer App
Customer App
Rider App
Analytics & Reports

Faster Order Processing

Reduce manual order collection and speed up business operations.

Complete Business Visibility

Monitor sales, retailers, deliveries, and payments from one dashboard.

Higher Retailer Engagement

Enable retailers to place orders anytime without waiting for sales representatives.

Scalable Growth

Expand your distribution network while keeping operations organized and automated.

Transform Your Distribution Business with Tru Dataa

Automate your complete FMCG distribution process—from product management to order fulfillment—using one intelligent platform.

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Modules

Complete Suite of Distribution Modules

Every module works seamlessly together for end-to-end visibility.

Order Processing
Stock Management
Billing & Invoicing
Beat Planning
Salesman Tracking
Scheme Management
Payment Collection
MIS Reports
Returns Management
Multi-Warehouse
ERP Integration
Role-Based Access
Solutions

Built for Every Role in the Supply Chain

Whether you're a manufacturer or a distributor, Tru Dataa fits your workflow.

For Manufacturers

Monitor secondary sales, manage distributor networks, and get real-time market intelligence across all territories.

For Distributors

Manage orders, stock, billing, and collections from a single platform. Reduce manual errors and save hours daily.

For Super Stockists

Handle multiple sub-distributors, track stock movement, and manage schemes with ease.

For Retail Chains

Centralized procurement, vendor management, and inventory tracking across all your retail outlets.

Industries We Serve

Built for Every Distribution Business

Whether you manufacture products, distribute goods, manage wholesale operations, or supply retailers, Tru Dataa helps you digitize and streamline your complete business workflow.

Spices & Masala Manufacturers

Manage distributors, retailers, product catalogs, field sales, payments, and order fulfillment efficiently.

Food & Grocery Distribution

Digitize ordering, inventory visibility, retailer management, and delivery operations for food businesses.

FMCG Distribution

Centralize products, sales teams, retailers, deliveries, payments, and business reports in one platform.

Wholesale Businesses

Simplify bulk order management, retailer pricing, payment tracking, and customer relationships.

Manufacturing Companies

Connect manufacturing operations with distributors, sales teams, and retailers through one integrated platform.

Retail Distribution Networks

Manage multiple retailers, territories, field staff, and deliveries from a centralized dashboard.

Consumer Product Brands

Enable both B2B retailer ordering and direct B2C customer purchasing through one ecosystem.

Multi-Branch Distribution Businesses

Manage operations across multiple branches, warehouses, sales teams, and service areas with complete visibility.

Distribution Supply Chain
Manufacturer
Distributor
Warehouse
Retailer
Customer
Tru Dataa connects every stage in real time
Supports B2B & B2C Operations

One platform for retailers and end customers.

Scalable for Growing Businesses

Expand your operations without changing your software.

Real-Time Operational Visibility

Track sales, orders, deliveries, and payments from anywhere.

Customizable Platform

Adapt workflows and business rules based on your operational requirements.

No Matter Your Industry, Tru Dataa Helps You Grow Smarter.

Designed to adapt to different distribution models while keeping your operations connected, organized, and scalable.

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Ready to Transform Your Distribution?

Book a free demo and see Tru Dataa in action. No commitment required.